McCann London named as agency most marketers would want to work with in the future

We have talked much about our vision to become the perfect blend of network and domestic agency. We also set out clear objectives for delivering that: our creative reputation, thought leadership and new business growth.

In this week's Marketing Week it is clear that we have come a long way in delivering this through the whole agencies hard work and determination. We have been named the agency that most marketers would consider working with in the future, as well as coming third in the fantasy pitch list.

This has been achieved by going the extra mile for our clients, showing our commitment through passion and energy, leading debates through our think pieces like Moody Britain and Fatville, and we are extremely proud of these results!

Topping the shortlist for Campaign Agency of the Year

We’re delighted to be one of the three agencies considered for Campaign’s Agency of the Year.  Despite there being no clear winner, Campaign has rightly praised us for our excellent performance this year, including our impressive new business record and a haul of strategic and creative awards.

 

We’re also delighted that our Computertan campaign for skin cancer charity SKcin came 6th in the Top 10 Digital Ads.

The good news is cemented by our multi-award winning poster for Heinz Tomato Ketchup placed 6th in the Top 10 Poster Ads of the Decade.
Well done and many congratulations to us all!

We've won the Shreddies digital pitch

Adding to our excellent new business record, this week we were appointed to develop a digital campaign for Nestle Shreddies.  Our pitch winning idea amplifies our successful ‘Knitting Nanas’ campaign, with the Nanas using social media and interacting directly with consumers.  Look out for the work which breaks in March next year!

Celebrities and heritage brands as key themes of the Nostalgic Noughties

With the end of the ‘Noughties’ looming, we thought now was as good a time as any to try and summarise the first decade of the 21st Century.
Adding an interesting dimension to our Moody Britain survey, we conducted a quick round of quant research, with questions to find out which person, artist, band, words or phrases best sum up the last 10 years.
Read all about it at Marketing Magazine

Our ES campaign proves it has the talkability factor

Good news as our relaunch campaign for the London Evening Standard is quoted in the Creative Review 'Year in Review' as the 4th most talked about ad of 2009.

Disputing the myth that "no-one engages with traditional ads anymore", they make the point that CR Blog readers had plenty to say about the "Newspaper's Sorry Shock" campaign.

Read all about it at Creative Review